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The Culture Shaker When Kendrick Lamar drops a track, the world listens. But in 2024, he didn’t just drop music—he dropped bombs. With his diss track "Not Like Us", Kendrick took the internet, charts, and hip-hop culture by storm. What started as a lyrical sparring match turned into a defining moment for rap, and Kendrick once again proved why he’s in a league of his own. "Not Like Us": A Global Phenomenon Released as a response in the ongoing rap feud between Kendrick Lamar and Drake, "Not Like Us" didn’t just trend—it erupted. With razor-sharp bars, unapologetic confidence, and West...
May 14,2025 0 comments
In the vibrant tapestry of Indian hip-hop, few names shine as brightly as Muhfaad. With his distinctive style and unwavering dedication to his craft, Muhfaad has carved a unique path in the music industry, captivating audiences with his raw lyricism and captivating storytelling.Muhfaad's journey in the world of hip-hop began with a burning passion for self-expression. Hailing from Delhi, he quickly made a name for himself with his unapologetic verses and thought-provoking narratives. His rise to prominence was swift, as fans resonated with his honest portrayal of life's struggles and triumphs.However, Muhfaad's journey was not without its challenges. In the...
Apr 17,2024 0 comments
Maashu's journey through the underground hip hop scene has been nothing short of remarkable. With a style that seamlessly blends raw emotion with thought-provoking commentary, he has garnered a dedicated following of fans who resonate deeply with his message.At the core of Maashu's artistry lies his ability to convey the complexities of the human experience through his music. His lyrics delve into themes of introspection, social commentary, and personal growth, offering listeners a glimpse into his innermost thoughts and struggles.Our collaboration with Maashu represents a union of two creative forces driven by a shared passion for authentic expression. Together, we've...
Apr 17,2024 0 comments
Desi Hip-Hop has witnessed a meteoric rise in recent years, with artists pushing the boundaries of creativity and carving their names into the annals of music history. In this blog post, we shine a spotlight on the top 5 DHH artists of 2024, celebrating their unparalleled talent, influence, and contribution to the scene. From groundbreaking albums to electrifying performances, these artists are the epitome of excellence and innovation in Indian hip-hop. Seedhe Maut Seedhe Maut, comprising rappers Encore ABJ and Calm, has taken the Desi Hip-Hop scene by storm with their raw lyricism and unapologetic attitude. Hailing from Delhi, this...
Mar 30,2024 0 comments
Oversized t-shirts are more than just clothing; they're a statement of style and self-expression. From casual outings to urban adventures, these versatile pieces offer endless possibilities for creating unique looks that reflect your personality. In this blog post, we'll explore different ways to style oversized t-shirts and unleash your inner fashion icon. Plus, we'll introduce you to The Bridge, your go-to destination for authentic oversized tees that redefine streetwear. Effortlessly Chic with Denim When it comes to styling oversized t-shirts, denim is your best friend. Pair your favorite oversized tee with classic blue jeans for an effortlessly chic look that...
Mar 29,2024 0 comments
Introduction: In the ever-evolving landscape of Desi Hip-Hop (DHH), the question of whether it's better to be an independent artist or sign with a record label has been a topic of much debate. With the rise of artists like King and Emiway Bantai, who have achieved immense success as independent artists, many aspiring musicians are reconsidering their options and opting to go the independent route. In this blog post, we delve into the advantages of being an independent artist in DHH and explore why more artists are choosing this path. The Rise of Independent Artists: In recent years, we've witnessed...
Mar 11,2024 0 comments
Zomaland, the annual extravaganza organized by Zomato, has become synonymous with celebrating the vibrant culture of food and music in India. With events held in different states across the country, Zomaland offers a unique blend of culinary delights and musical performances, making it a must-attend festival for foodies and music lovers alike. In this blog post, we'll explore how Zomaland has embraced hip-hop culture, with notable rappers headlining the event since 2019, and how you can connect with the hip-hop scene by rocking our brand's oversized t-shirts. Hip-Hop Takes Center Stage: In recent years, Zomaland has elevated its music lineup...
Mar 09,2024 0 comments